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To help you decide whether video marketing is for you here are a few figures to think about:

Google, Yahoo, MSN, AOL are among the hundreds of Search Engines that give priory listings to websites that host video content. In addition to this, you can build in 'tags' on the video and this enhances it's potential on the internet.
4.7 billion videos were watched in the UK in April 2009 alone, up 47 percent compared to April 2008.
In March 2009, 80.1 percent of the total UK Internet audience viewed online video.
More than 27.4 million UK Internet users (78% of the total UK Internet audience) viewed 3.2 billion videos online in June 2008.
comScore, 2008
In 2008, 16.46 million UK households had Internet access. This represented 65 per cent of households and an increase of 1.23 million households since 2007.
National Statistics Office
Almost 85 million viewers (84.8 to be exact) watched 4.3 billion videos (Thats “B’ as in BILLION!) on YouTube, alone!
comScore, 2008
Viral video marketing campaigns increase clickthrough rates by 750%.
MarketingExperiments.com, November 2006
68% of people who watch online videos, will in turn, pass links for these videos onto their
friends...turning them into viral traffic machines.
More than 65% of the people who watch online videos are between the ages of 35 and 64 (and 67% of these folks earn middle to high incomes).

For more information on Video Internet statistics: